Description

Wellness Offer Gap Mapping Template

Take the guesswork out of your business strategy with this easy-to-use planning workbook designed specifically for wellness professionals.

Whether you’re a coach, therapist, nutritionist, yoga teacher, fitness professional, holistic practitioner or wellness entrepreneur, this template will help you review your existing offers and identify opportunities to grow your business more strategically.

Instead of creating more services, you’ll learn how to organise your current offers into a simple client journey that encourages progression, improves conversions and increases customer lifetime value.

What’s Included

• Offer inventory worksheet
• Entry-Level Offer Mapping
• Core Offer Audit
• Premium Offer Planning
• Customer Journey Mapping
• Gap Analysis Checklist
• Offer Prioritisation Matrix
• Reflection and Action Planning Pages

Perfect For

• Business planning sessions
• Strategy days
• Wellness entrepreneurs
• Coaches and consultants
• Therapists and counsellors
• Yoga and Pilates studios
• Nutritionists and health coaches
• Personal trainers
• Holistic practitioners
• Wellness business mentors

Benefits

• Identify missing revenue opportunities
• Create a clearer client journey
• Develop a balanced offer suite
• Increase opportunities for upselling and retention
• Prioritise the most impactful improvements
• Save time by focusing on strategic growth instead of creating unnecessary new offers

File Format

• Microsoft Word (.docx)
• Fully editable
• Ready to customise with your own branding
• Suitable for individual planning or client workshops

This template is ideal for anyone looking to strengthen their wellness business with a more intentional and profitable offer strategy.